Ceremonial at corporate events: when form becomes substance
In the world of corporate events, people often talk about strategy, networking and business development. Much more rarely do they talk about ceremonial.
Insights and analysis on commercial processes, growth and sales decisions.
In the world of corporate events, people often talk about strategy, networking and business development. Much more rarely do they talk about ceremonial.
Many people think a sale begins when the sales presentation starts. In reality, it often begins much earlier.
Many companies think the task of the sales function is to sell. In reality, the task of sales management is much broader.
Before even asking how to sell more, it is worth understanding whether the sales structure is organised to genuinely support growth.
NTP Sales Dynamics publications available to explore specific topics.
Publications | 30.06.2026
Sales, Export Sales & Key Account Management
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A relationship between Institutional and Private Company
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Cooperation, competition, disputes, country risk analysis for corporate decision making